After Purchase Flow

Are you looking to customize the Thank You page a customer is taken to after they buy your course? Our After Purchase Flow feature allows you to create specific messaging and product upsells or send buyers to a custom URL after purchasing!

About This Feature

After Purchase Flow allows you to define where a customer will land after they purchase a course at a specific price on your Thinkific site instead of landing on the default Thank You page.

By default, when a student purchases your course, they are taken through our checkout and then land on a default Thank You page. This default Thank You page can have customizations added in Site Builder that will be applied site wide. This means any customizations made to the default Thank You page will appear for all courses purchased on your site.

If you prefer to customize the Thank You page, send students to a Custom URL after purchase, or skip the Thank you page altogether and send them straight to your lesson content, then After Purchase Flow is what you are looking for! It allows you to design a custom after purchase experience for each pricing option of a course.

There are a variety of reasons to use After Purchase Flow! Some include:

I want to add custom thank you text that students will see after purchasing my course
I want to add a specific upsell section to a Thank You page for a specific product
I want to have multiple upsells per product
I am pre-selling my course and want to redirect the buyer to specific page
I want students to go straight to their first lesson after purchase instead of a Thank You page

How It Works

After Purchase Flow customizations are created at the course level. A New Flow can be assigned to one or more pricing options for the particular course you are editing.

When setting up a New Flow, you will be able to specify the destination page that a customer will see after they make a purchase. This destination page can be one of the following:

A Thank Page including custom messaging and/or upsells
The Thinkific Course Player
A Custom URL

Important Considerations

After Purchase Flow is available on the Pro plan and higher
To access this feature, you must have a Site Builder theme version 1.10.2 or higher installed
After Purchase Flow uses our built in checkout; you must be integrated with Stripe or PayPal to use this feature
After Purchase Flow is available for Courses and Bundles
If After Purchase Flow is not set up for a particular price option, your customer will experience our default Thank You page after purchase
Each price can only be assigned to one Flow, however you can assign a Flow to multiple prices. For example, if you have a one-time price of $100 and a 2 month payment plan of $50 per payment, you can create a unique Flow for each price or create one Flow that is used for both the one-time payment and payment plan.
Translations are not supported when adding custom messaging on your Thank You page
If you are using our Facebook Pixel Integration, this is impacted when creating a Custom URL After Purchase Flow. Learn more here: Facebook Pixel Tracking When Using After Purchase Flow

After Purchase Flow Options

We have the following After Purchase Flow options:

Customize Messaging and Upsells on the Thank You Page

Send Students to the Course Player

Send Students to a Custom URL

Make sure you are on a Site Builder theme version 1.10.2 and higher to use this feature! To update your theme version, see HERE.

How to Customize the Thank You page

This allows you to customize the messaging that appears on your Thank You page as well as add product upsells.

Go to Manage Learning Content
Select Courses
Click on a specific course in the Course Overview
Select the After purchase tab
Select Add flow on the left side
Under Flow name, name your flow as desired
Under Prices, check off the box left of the price/prices you want this flow applied to
Under Destination, select Thank You page from the dropdown
Check off Display custom thank you messaging
Under Heading, add your desired custom text
Under Subheading, add additional custom text
Check off Upsell additional products
Under Heading, add additional custom text
Under Additional Products, select one or more products to display as upsells
Click Add
Click Save to apply changes
Select Preview Thank You page to view a sample

If you don't see your upsells when selecting Preview Thank You page, see Add Upsells to Your Thank You Page.

How to Send Students to the Course Player

This will send students straight to your course content once they complete the checkout. Students will not see a Thank You page, but will be taken straight to the Course Player to view the first lesson of your course.

Go to Manage Learning Content
Select Courses
Click on a specific course in the Course Overview
Select the After purchase tab
Select Add flow on the left side
Under Flow name, name your flow for reference
Under Prices, check off the box left of the price/prices you want this flow applied to
Under Destination, select Course Player from the dropdown
Select Save

How to Send to a Custom URL

This will redirect customers to a page that you specify after they input their payment details on the checkout page.

Go to Manage Learning Content
Select Courses
Click on a specific course in the Course Overview
Select the After purchase tab
Select Add flow on the left side
Under Flow name, name your flow for reference
Under Prices, check off the box left of the price/prices you want this flow applied to
Under Destination, select Custom URL from the dropdown
Under URL, insert your desired URL (must include https://)
Select Save

We recommend ensuring the custom URL includes a confirmation that the payment was successful and instructions on how to access the course.

If you would like to design the page that a student will see after purchasing on your Thinkific site, a custom page works well for this! Here is an example of what that could look like:

Congrats! You have created a custom after purchase experience for your students!

Upgrade to use this feature

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