Selling multiple courses in a bundle or membership? Send your users a bundle welcome email when they first enroll to introduce them to your business and your products, send them special offers, or just as a friendly greeting!
In this article:
How to Edit Your Bundle Welcome Email
How to Turn On and Off Your Bundle Welcome Email
About This Feature
If you are using Bundles or Memberships to group and sell multiple learning products together, sending your users a bundle welcome email is a great way to engage with them after they have made their purchase. Bundle welcome emails are customizable emails that can be sent to your users upon registration in a particular bundle or Membership.
Welcome emails allow your users to access their bundle or Membership right from their email and give you the opportunity to market and sell by prompting users to explore new learning products and join existing Communities.
The email includes a Join a Community section that shows the first 3 Communities that your user can enroll in. If the bundle or Membership purchased includes a course that is associated with a specific community, it will be included in the email. The welcome email also includes an Explore Courses section to promote the first 3 public and published courses on your website.
How It Works
A bundle welcome email is sent when a user enrolls in a bundle or membership. By default, the email will automatically populate the names of the products included within the bundle or Membership, as well as personalized details like your user's name.
Bundle and Course Welcome Emails
When using both course welcome emails and bundle welcome emails in your workflow, it's important to understand how they work together because courses can be enrolled in both individually and through a bundle or Membership.
- When a user enrolls in a bundle or Membership, they will only receive the bundle welcome email.
- If a user enrolls in a course that is within that bundle or Membership, they will only receive the course welcome email.
- If a user's enrollment in a bundle expires and they re-enroll in the same bundle, they will not be sent a second bundle welcome email.
Legacy Bundle Welcome Emails
Previous to bundle welcome emails, we used to send individual course welcome emails for each course included in a bundle when a user enrolled. You only need to take note of this if you see a (Legacy bundle) label on your bundle. You can simply disable this legacy mode by turning the Bundle Welcome Email toggle off. The toggle will appear grey when it is off:
Email Variables
When customizing your email content, you can use the following dynamic variables to inject data into your message. You can use these to automatically pull in the user's name, course name, and more! For more information on email variables and how they are used, see our guide on Email Variables.
Site Variables
| {{user_full_name}} | Inserts first name and last name |
| {{user_first_name}} | Inserts first name only |
| {{user_last_name}} | Inserts last name only |
| {{user_email}} | Inserts the email address |
| {{bundle_name}} | Inserts the name of your bundle or Membership |
| {{site_name}} | Inserts the name of your course site |
| {{site_url}} | Inserts your Thinkific site URL |
| {{sign_in_url}} | Inserts a link to yoursite.thinkific.com/users/sign_in where users can sign in to your course site |
| {{edit_notifications_url}} | Inserts a link to yoursite.thinkific.com/account/notifications where users can update notification preferences |
| {{bundle_has_communities}} | Displays communities that are included in the bundle |
| {{bundle_has_courses}} | Displays courses that are included in the bundle |
| {{exceeds_community_limit}} | Included by default to prevent the email from overwhelming your user with a long list of communities. It will apply if the bundle contains more than 25 communities. See details below. |
| {{exceeds_course_limit}} | Included by default to prevent the email from overwhelming your user with a long list of courses. It will apply if the bundle contains more than 25 courses. See details below. |
| {{express_sign_in_url}} | Inserts the express sign in URL for the user |
{{% exceeds_course_limit %}} Variables
{% exceeds_course_limit %} means that the course content for the courses listed in your template will only apply to the first 25 courses within that bundle. If you have less than 25 bundles listed, then all course information will be displayed. The idea behind this is that if you have 50 courses within the bundle, users don't receive an email that is excessively long. If you have more than 25 courses listed in the bundle, after the 25th course listed, your email will say ...and more!
If you'd like to display different text after the 25th course, you can change the following text:
The variable {% if exceeds_community_limit %} works similarly, though this specifically applies to communities.
Course Variables
You can loop through the courses in your bundle to display information about each of them. This means you can choose variables like course name and instructor name to display automatically for all courses. To include a loop in your email content use this structure:
{% for course in courses %}
add course variables here
{% endfor %}Here's an example of what that will look like:
These variables are available to use in the loop for each of the courses in your bundle.
| {{course.name}} | Inserts the name of your course |
| {{course.take_link}} | Link to start the course |
| {{course.review_link}} | Inserts a link to review your course |
| {{course.instructor_full_name}} | Inserts the full name of the instructor assigned to the course |
| {{course.instructor_first_name}} | Inserts the first name of the instructor assigned to the course |
| {{course.instructor_last_name}} | Inserts the last name of the instructor assigned to the course |
How to Edit Your Bundle (or Membership) Welcome Email
The email editing function is exclusively available on paid plans.
- Go to Users
- Select Notification Emails
- Make sure you are on the Student tab
- Select Bundle welcome email in the left menu
- Beside your desired course, click Edit
- Make your desired changes
- Click Save
How to Turn On and Off Your Bundle (or Membership) Welcome Email
- Go to Users
- Select Notification Emails
- Make sure you are on the Student tab
- Click Bundle welcome email in the left menu
- Locate your desired course and click the toggle beside the course name
- Your Bundle welcome email is on when the toggle appears yellow and off when it appears grey
We're busy making updates to Memberships behind the scenes, but if you have feedback about what you'd like to see with your Memberships, we want to know! Get in contact with Support to let us know what functionality would be most valuable to you!