Additional prices allow you to create more than one price option for your products. If the price point is high for your product, you might want to offer a payment plan that breaks up the cost over a few months alongside your one-time price!
You can use additional pricing to create more than one pricing option for your product. For higher-priced products, adding additional pricing options is a great way to reduce the barrier to purchase. For example: If your primary course price is a one-time fee of $300, you could create an additional pricing option of 3 monthly payments of $100. Learn more about setting the primary price for your product here: Set Your Product Pricing (Guide)
You can also use additional prices to offer different periods of access to a product. For example: You could offer access to your community for 1 month at $10, 2 months at $20 dollars, or 6 months at $50 dollars. Learn more here: How to Set an Enrollment Duration
Each additional price can be displayed on your landing page, and each price option has a unique URL to direct traffic right to its checkout if desired.
Additional prices are an optional feature that can be added to your products to supplement your product's primary price. They are often used in tandem with primary pricing options like one-time payments and are customized per product in your settings.
In your pricing settings, you will have the following pricing options:
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Free - Use this option to offer free content to your subscribers. Optionally, you can set an enrollment duration that will limit the time students have access to your content.
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One-Time Price: Create a One-Time Payment Price for Your Product
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Subscription Price: Create a Subscription Price for Your Product
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Payment Plan: Create a Payment Plan for Your Product
Additional pricing options are available from your Primary pricing settings and can be combined in this menu to create a multitude of payment options for your students.
Let's say you sell your community using a primary price of $120 as a one-time payment. You can also add an additional price, offering 12 monthly payments of $10 each, giving students the option to pay for the product monthly rather than in one lump sum.
Follow the instructions below to add additional pricing to each product type:
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Click Additional pricing from the left menu, or scroll down
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Under Additional pricing, click + Set additional pricing
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Select One-Time Payment, Subscription Pricing, or Payment Plan
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Enter your text for Price Label. This will display in the All pricing options [smart section] on your product landing page.
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Customize your other pricing details as desired.
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(Optional) If the Payment Plan option is selected, you will see the "Buy Button" text label. Text you enter here will display on the default Buy Button displayed on the product landing page Banner. If you do not customize this text, the default text in this field will be displayed instead.
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Click Save
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Click Additional pricing from the left menu, or scroll down
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Under Additional pricing, click + Set additional pricing
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Select One-Time Payment, Subscription Pricing, or Payment Plan
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Enter your text for Price Label. This will display in the All pricing options [smart section] on your product landing page.
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Customize your other pricing details as desired.
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(Optional) If the Payment Plan option is selected, you will see the "Buy Button" text label. Text you enter here will display on the default Buy Button displayed on the product landing page Banner. If you do not customize this text, the default text in this field will be displayed instead.
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Click Save
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Click on the image of the Membership you want to edit
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Select the Pricingtab
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Click Additional pricing from the left menu, or scroll down
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Under Additional pricing, click + Set additional pricing
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Select One-Time Payment, Subscription Pricing, or Payment Plan
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Enter your text for Price Label. This will display in the All pricing options [smart section] on your product landing page.
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Customize your other pricing details as desired.
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(Optional) If the Payment Plan option is selected, you will see the "Buy Button" text label. Text you enter here will display on the default Buy Button displayed on the product landing page Banner. If you do not customize this text, the default text in this field will be displayed instead.
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Click Save
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Click on the image of the bundle you want to edit
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Select the Pricingtab
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Click Additional pricing from the left menu, or scroll down
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Under Additional pricing, click + Set additional pricing
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Select One-Time Payment, Subscription Pricing, or Payment Plan
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Enter your text for Price Label. This will display in the All pricing options [smart section] on your product landing page.
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Customize your other pricing details as desired.
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(Optional) If the Payment Plan option is selected, you will see the "Buy Button" text label. Text you enter here will display on the default Buy Button displayed on the product landing page Banner. If you do not customize this text, the default text in this field will be displayed instead.
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Click Save
You can edit or delete your current additional prices at any time. To do this:
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From your Admin Dashboard, go to Products (for Courses, Communities, or Memberships) or Sales (for Bundles)
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Select Courses, Communities, Memberships, or Bundles (depending on which category the product you want to remove pricing on is under)
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Click on the image of the product you want to edit
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Select the Pricingtab
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Scroll down to the additional pricing section
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Click on the ellipses (three dots) icon beside the additional price
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Select Delete
If you are using a Site Builder theme, you will see all pricing options by default in your Banner [Site Builder Section: Banners]:
Note
This button appears by default when you have not added any additional buttons to your banner. If you have added a custom button to your banner, this default dynamic button will not appear. Learn more here: Site Builder Section: Banners
You can also add an All pricing options [smart section] to your product landing page to display your primary price as well as additional prices.
Learn how to add a section here: Add a Site Builder Section.
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Each additional price will have a unique checkout link that you can share with your students!
Learn more in How to Copy Your Checkout Link.
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Digital Downloads and Coaching & Webinars products do not support additional prices.
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You cannot choose offer a product for Free as an additional price.